For a long time, 3D on the web meant two things: either a huge budget or a website that took too long to load. That's why most business websites opted for safer choices – static sections, stock illustrations, and animations that looked the same as thousands of other projects. This changed with the emergence of tools like Spline. 3D is no longer something separate from web design. It has become part of the interface.
Spline is a tool for creating interactive 3D scenes that can be directly embedded into websites.
Not for the basic workflow. Most scenes can be designed and animated visually.
Because Webflow makes it easy to integrate 3D scenes with website layouts and interactions.
It can, if the scene is poorly optimized. Good setups balance visuals and performance.
When it adds decoration without improving communication or user experience.
Tech products, architecture, product showcases, and brands focused on visual differentiation.